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Category design advisor & 0->1 product marketing lead.
Pattern-handy people person. Hyperlexic. Matriot.
AInthropology


Animism or the return of the (silicon) spirit
(emdashes, ellipsis, Oxford commas, apostrophes, alliterations, symmetry, odd punctuation - all mine) We've reached a weird spot in our collective technological puberty where software bugs are being treated as spiritual revelations. When an LLM hallucinates—a term already doing heavy lifting for our fragile human egos—we looking at a failed vector calculation, we're squinting at a pixelated cloud,... and some are seeing the face of a supernatural. We've always prickled to sen
May 122 min read
Fashion (f)arts and digital colonialism via RLHF (Reinforcement Learning from Human Feedback)
(emdashes, ellipsis, Oxford commas, apostrophes, alliterations, symmetry, odd punctuation - all mine) Who made LinkedIn the way it is? Seriously, who came up with these liniar profile flows, and how do we go around this? I was sitting at a roundtable last week, all women, all fields, all badasses who've changed the world many times over, started unicorns, wrote books, built communities, ignited revolutions. Some—many—had also made humans. From scratch. 🚼 I asked: "How goes i
May 71 min read
Scent CVs, MIT, and the gridification of memories
Yesterday I ranted about the LinkedInfication of our CVs. To shut me up, knowledge karma landed me at the other end today and got me going on the gridification of our memories—enter the Anemoia Device from MIT Media Lab. It takes a flat, analogue photograph—the ultimate linear artifact—and uses genAI to distill it into a multi-dimensional fragrance. It’s not just "printing" a scent; it’s an AI-native systems architecture for sensory retrieval. What tickles me as an olfactive
May 11 min read
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