Category design advisor, creative strategist, interdisciplinary GTM consultant.
Concept-centric people person.
Hyperlexic.
Matriot.
independent
reviews
Reviewer's pledge
I do not, and will not, support gray area business practices.
Thus, I pledge (and reserve the right to):
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- only cover what I believe to be educational, useful, or entertaining at no cost to others;
- refuse to review based on the above, and/or personal circumstances;
- be truthful about the sourcing of my samplers and my impressions of them;
- #keepitreal + #keepitkind;
- support small producers and clean business practices first;
- provide free education;
- never ask for money, favors, or items in exchange for a positive review.
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If you'd like me to evaluate or review your products, please know that I do NOT expect a full bottle; samples are enough, unless it's one of my already-tested, want-list items I'm already familiar with.
If you plan to send me your samples and we've never been in touch, please note that:
- I will probably offer to pay for shipping
- I am under NO obligation to review if I can find nothing new, useful, or entertaining to say
- I manage my own deadlines and editorial calendar. Be willing to wait for the right timing and review angle for your product.
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Last, but not least, please note that I will not review products by companies or individuals who propagate unethical practices, discrimination, or hate.